Sarah Beth's Blog

A Beginner Blogger

Communication in PR March 10, 2009

Filed under: Responses — sbsullivan @ 8:48 am
Tags: ,

In yesterday’s Public Relations class, we talked about communication in public relations. My teacher, Barbara Nixon, especially stressed that communication should be:

  • appropriate
  • meaningful
  • memorable
  • understandable
  • believable

Part of communication is knowing your audience. There are two types of audiences: passive and active. Passive audiences are not engaged in the conversation and must be drawn out. Active audiences are proactive.

Some things to avoid in Communication are:

Advertisements
 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s